Posts Tagged ‘McLaren MSO’
The 2019 DEW Expo took place at the Marina Del Rey Marriott in Los Angeles’s famed Silicon Beach, a region home to over 500 tech-startup companies. The technology-focused expo explored “The Power of Creativity and Influence” and attracted creators, brands and platforms to explore the ways technology and content companies bring new experiences to life. Presenting at the expo were speakers from tech-powerhouses including Facebook, Google, Forbes, Microsoft and more.
On March 8, 2019 McLaren Beverly Hills will partner with One Night for One Drop to auction a special MSO Racing through the Ages Collection 570S Spider. One Night for One Drop is an annual philanthropic event in which Cirque du Soleil cast and crew donate their talent and time to create a spectacular theatrical show in support of One Drop, an international non-profit organization dedicated to proving access to safe water.
On Tuesday evening, McLaren Beverly Hills, in conjunction with McLaren Special Operations (MSO), the bespoke division of McLaren Automotive, joined forces to celebrate the ‘Racing Through the Ages’ collection. This worldwide exclusive event unveiled six one-of-a-kind vehicles by MSO, commissioned by McLaren Beverly Hills, through a special evening of entertainment hosted by magician Frankie Foti and actor Aldis Hodge.
Upon arrival guests were taken through a branded maze of McLaren luxury sportscars and super cars, enhanced by 3D elements and an array of paneled walls with images from the iconic British brand. The grand reveal presented by Aldis Hodge in conjunction with co-host Frankie Foti featured a series of incredible magic tricks, from fog smoke to key appearances, designed to unveil each of the six bespoke MSO vehicles which had been until then disguised under black stealth sheets.
On Sunday morning, O’Gara Coach Beverly Hills hosted Sunset Granturismo, bringing LA’s car community together to enjoy a morning of cars and coffee at Sunset Plaza. Once again, Sunset GT brought out some of the newest, rarest and most extraordinary vehicles in the automotive industry. This month’s theme celebrated McLaren Special Operations (MSO) with an “MSO Takeover”, showcasing two McLaren Senna, a McLaren 570S GT4 and a McLaren P1. In addition, car aficionados had the chance to view the new McLaren 600LT, and several McLaren 675LT, McLaren 650s and McLaren 720s. For the occasion, Fred Durst, vocalist of Limp Bizkit, was spinning Holiday tracks as guest DJ.
Over 160 cars were in attendance, with 12 Aston Martins including the new Aston Martin DBS Superleggera, 12 Bentleys, one Bugatti EB110GT, 40 Ferraris including the rare 1972 yellow Daytona Spyder, one Ford GT, 38 Lamborghinis, 42 McLarens, 28 of which are by MSO, and 15 Rolls-Royce.
From October 4th through 6th, McLaren Beverly Hills owners and prospective owners had the opportunity to experience the full capability of McLaren through Pure McLaren at The Thermal Club. As the exclusive driving program of McLaren Automotive, Pure McLaren offers drivers the opportunity to enjoy the exhilarating performance of McLaren road cars in a controlled race track environment. Drivers also had the opportunity to drive track-only cars.
Look out, McLaren and Forza fans- it’s time to raise your racing game.
McLaren Beverly Hills is excited to announce that from now until October 2nd, guests are invited to experience Forza Horizon 4 at the McLaren Beverly Hills showroom. Those who play the Forza Horizon 4 demo at McLaren Beverly Hills will be entered into the Forza Horizon 4 Demo Sweepstakes, with a chance to win a driving experience with Pure McLaren.